Have you been wanting to start a podcast for years, but just don’t know how to go about it? Have a wicked idea that needs a little jolt to turn it into reality? Join podcaster Ben Charland for a lunch-and-learn for beginners that gets right to the heart of the issue: how to start, build up and run a successful podcast. We’ll cover everything from scoring big-name guests to determining exactly how long an episode should be, RSS feeds to microphones, audio editing to digital marketing, data analytics to content planning. When you walk out, you’ll have a clear step-by-step plan for how to become a podcaster yourself—and no reason not to.











