How to sell ethically and authentically (a.k.a. Non-manipulative selling)
In this interactive workshop, Chin Hin Chang, author of Selling Ethically, will share information and frameworks to help participants:
• Learn the C.A.R.E. framework for guiding prospects from curious to closed.
• Understand how to build rapport and trust authentically.
• Explore how to present solutions without being prescriptive
• Determine if a prospect is ready to buy and move towards a close without being greasy
• Set expectations and avoiding bad experiences
Participants will have the opportunity to reflect on their own sales approach and language, to apply the frameworks, and to practice sales strategies so that you leave with a true sense of how to apply these concepts in your own business.
Presented by: Chin Hing Chang, Tech Yukon
This event is part of the Small Business and Yukoner Appreciation Week 2024. An invaluable opportunity for business owners to gain insights and guidance from local, regional and national experts, helping them strengthen and grow their ventures. Registration is required. All presentations are free to attend and you can register for as many as you feel would be beneficial to you and your business.
The Zoom link will be sent out via email.











